The Next Cold War is Here, and It's All About Data

Will the spring of 2018 be remembered as the time when the right to privacy was enshrined as a fundamental human right? Or will we see the status quo maintained, despite months and years of fines and litigation and political pressure? Tom Pendergast explores the debate around GDPR and the stance from GDPR

Read More

Google Move to Make AMP Standard

As Google look to expand the technology behind AMP, a debate at SXSW argues that this is not a one stop shop. The question for publishers remains whether publishers should be investing to convert large amounts of inventory to AMP.

Read More

How Blockchain Can Stop Digital Ad Fraud

Digital marketers’ interest has been piqued by blockchain’s potential to put a serious dent in ad fraud—which will cost brands $19 billion worldwide this year, according to Juniper Research.

Read More